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Tag Archives: Books
Daniel Pink is a master of the art of the amplification of curated research. Like his kindred spirit, Malcolm Gladwell, Pink has taken keen insights in real life, organized them into a theme, woven the theme together with interesting and germane research, and capped it all off with regular doses of great advice.
This is not a book about sales — at least not in the classic sense. Instead, To Sell Is Human is a book for people who want to improve other’s lives and make the world a better place. I’m guessing that includes just about all of us.
A broad range of widely accepted research is showing that the traditional sense of brainstorming doesn’t work. It just doesn’t produce good, original ideas. What does work? Debate and dissent.